Will County CED 2025

Case Study: Will County CED Internship Program Promo Video

Overview:
We partnered with the Will County Center for Economic Development to produce a promotional video for their Annual Summer Internship Program. The goal was simple: attract more Will County employers to participate in next year’s initiative.

Approach:
To tell the story authentically, we interviewed both student interns and employers who took part in the program. Their firsthand experiences highlighted how the program:

- Helps students explore career paths
- Builds real-world, résumé-worthy experience
- Strengthens connections between local businesses and the community

Outcome:
By putting real participants front and center, this video helps Will County CED tell a compelling story that resonates with employers and inspires future engagement.